#digital strategy   #360 view   #unique solutions   #next big thing

               #digital strategy   #360 view   #unique solutions   #next big thing

digital strategy

CodeHealthTM has a 360 degree view of the digital landscape and where each player in the healthcare ecosystem fits. This allows us to choose the right tools and platforms to solve the unique marketing challenges a healthcare company may face.

Today, mobile is the next big thing, as social media was a few years back. But we know these are just tools, tools to accomplish a broader strategy. Not an end in themselves.

That is why CodeHealthTM starts with the strategic objective and builds a digital strategy to meet it.  At CodeHealthTM, solving your marketing challenge is the next big thing.

 
 
 #digital tools   #desktop   #mobile   #apps   #media   #patient ed   #treatment mgmt

 #digital tools   #desktop   #mobile   #apps   #media   #patient ed   #treatment mgmt

DIGITAL TOOLS

CodeHealthTM has all the digital tools available to create the right plan to meet your specific marketing objectives. Desktop, mobile, media, apps, search, social, and analytic insights are just some of the digital tools in our toolbox. 

How we utilize these digital tools to create a unique set of innovative solutions for the HCP, patient, and caregiver is what sets CodeHealthTM apart.

 
 
 #digital media  #display  #video  #SEM  #SEO  #social

 #digital media  #display  #video  #SEM  #SEO  #social

media / search

Digital media in healthcare, especially pharma, has its unique set of challenges. CodeHealthTM came out of healthcare. It’s who we are. It’s what we know.

That’s why any media campaign we develop, whether display, search, or social, will be creative, unique, and healthcare friendly. Because at the end of the day, for it to be meet your marketing objectives, it has to first meet your compliance standards.  

 
                                                                     #anal…

                                                                     #analytics                  #reporting               #insights           #optimization       #testing           #KPIs  

 

analytics / reporting 

Measurement, analytics, and testing are key components of any digital strategy. At CodeHealthTM, these are not just afterthoughts, they are built into any initiative we create and flow from the strategy.

Digital marketing allows you to measure everything. But every metric is not important. We decide, with you, the KPIs which give you information that is insightful, actionable, and help measure success.

At CodeHealthTM, we speak marketing. The analytic reports we create, translate the data generated into marketing information you can use.  It’s about the information, not the data.

 
 
                #hcp   #patient   #caregiver   #sales   #marketing

                #hcp   #patient   #caregiver   #sales   #marketing

customer

At CodeHealthTM, we understand that digital solutions in healthcare have many customers. Sometimes within the same initiative. Knowing who they are, their needs, and how they interact with the tools and programs we create, is crucial to the overall user experience and success of the campaign.

Whether it’s product information for the HCP, a treatment app for the patient or caregiver, or a digital tool for the sales representative, knowing the customer informs how the digital initiative should be built.

 
 
       #planning   #consulting   #team extension   #digital audit

       #planning   #consulting   #team extension   #digital audit

 

planning / consulting

CodeHealthTM was born out of pharmaceutical and healthcare marketing, with decades of experience on the client side. As such, we are well positioned to be an extension of your digital marketing team, adding additional expertise and bandwidth as needed.

You can partner with CodeHealthTM for long or short-term consulting engagements. This can include digital audits, digital strategy, and digital brand planning.

We sat where you sit. We know healthcare marketing.